Bachelor of Business Administration (Major in Digital Marketing and Human Resources)
| Study location | Taiwan, Taoyuan City |
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| Type | Bachelor, Full-time |
| Study language | Chinese |
| Tuition fee | Please refer to gao.yzu.edu.tw/index.php/en/new-student-2 |
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| Entry qualification | High school/Secondary education or higher The entry qualification documents are accepted in the following languages: English / Chinese. Transcripts need to be in English or Chinese. If not, official translation of transcripts with the provision of verified original copies are required. |
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| Language requirements | Chinese |
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| More information |
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Overview
Our four major fields in Business Administration, Finance, International Business and Accounting support the development of business leaders with professional, cross-disciplinary skills, giving them a wide range of career choices and powerful competitive advantages when seeking careers in today’s highly-competitive job market. We allow students to choose from a range of eight specialized concentrations, plus a number of secondary concentrations, or to take the eight industry/cross-college secondary concentrations.
In order to broaden their global viewpoints and reduce barriers between learning and practice, we continuously educate our students about new concepts and make active connections with enterprises so as to provide opportunities for internships. Graduates of our programs will have bilingual communication competence and be ready for global mobility in their careers.